Exhibitor audience
Who Attends the Show
Beneath The Sea brings together divers and non-divers through regional outreach across the Northeast and promotion throughout the dive industry.
Regional context
A Substantial Metropolitan Market
The Meadowlands Exposition Center is within the New York–Newark–Jersey City metropolitan area, the nation’s most populous metro area.
19.9 million
Metro Residents
The nation’s largest metro population forms an unusually broad market around the exposition. U.S. Census Bureau population estimate, July 1, 2024.
7.49 million
Households
Nearly 7.5 million households show the scale of the regional market surrounding the show. U.S. Census Bureau, 2024 American Community Survey.
$99,852
Median Household Income
The regional median helps describe the economic profile of the surrounding market. U.S. Census Bureau, 2024 American Community Survey; inflation-adjusted dollars.
45%
Bachelor’s Degree or Higher
Nearly half of area adults age 25 and older hold at least a bachelor’s degree. U.S. Census Bureau, 2024 American Community Survey.
Who exhibitors meet
A Varied Audience Drawn to Diving and the Oceans
Divers and Dive Travelers
Experienced and newer divers come to learn, compare equipment, and plan future travel.
Families and Ocean Explorers
Non-divers and families discover education, conservation, travel, and ways to become involved.
Educators and Industry Professionals
Speakers, instructors, organizations, retailers, destinations, and service providers meet in one exposition.
Northeast Visitors
Regional advertising places the show within reach of visitors across New York, New Jersey, Connecticut, and surrounding areas.